Tuesday, August 10, 2010

Zagat Survey

zagat.com

Zagat Survey 
About Zagat Survey (zagat.com): Worldwide restaurant guide featuring top rankings, menus, reservations, user reviews, and ratings.

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Query Activity
1 Baltimore Restaurants
2 Chicago Restaurants
3 San Francisco Restaurants
4 Sun Valley
5 Estes Park Co
6 Boston Restaurants
7 Restaurant Ratings
8 Chicago
9 New York Restaurants
10 Restaurants

Zagat.com has a three-month global Alexa traffic rank of 13,904. The site's visitors view 3.9 unique pages each day on average. The site has been online for more than twelve years. The site is relatively popular among users in the cities of New York (where it is ranked #1,258), Philadelphia (#1,990), and San Francisco (#1,993). Zagat.com is based in the US.
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Global 13,904
Alexa Traffic Rank Alexa Traffic Rank
A measure of zagat.com's popularity.

The rank is calculated using a combination of average daily visitors to zagat.com and pageviews on zagat.com over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1.

Updated Daily
United States Flag 3,168
Traffic Rank in US Traffic Rank in Country
A measure of zagat.com's popularity in a specific country. The complete list of zagat.com's ranks by country is on the 'Traffic Stats' tab below.

The rank by country is calculated using a combination of average daily visitors to zagat.com and pageviews on zagat.com from users from that country over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1 in that country.

Updated Daily
Sites Linking In Sites Linking In
A measure of zagat.com's reputation.

The number of sites linking to zagat.com. Multiple links from the same site are only counted once.

Updated Quarterly
03-Nov-1997
Online Since Online Since

The date the zagat.com domain was first registered.

Alexa traffic rank for zagat.com:
  Traffic Rank Change
7 day 12,316 -2,126 Change in Traffic Rank over the trailing 7 day period (A negative change means the site is getting more popular)
1 month 14,267 +1,168 Change in Traffic Rank over the trailing 1 month period (A positive change means the site is getting less popular)
3 month 13,904 +491 Change in Traffic Rank over the trailing 3 month period (A positive change means the site is getting less popular)
Percent of global pageviews on zagat.com:
  Pageviews Change
7 day 0.00052 +22% Change in Pageviews over the trailing 7 day period
1 month 0.00041 -9% Change in Pageviews over the trailing 1 month period
3 month 0.00042 -0.6% Change in Pageviews over the trailing 3 month period
Percent of global Internet users who visit zagat.com:
  Reach Change
7 day 0.01240 +13% Change in Reach over the trailing 7 day period
1 month 0.01110 -3% Change in Reach over the trailing 1 month period
3 month 0.01100 +2% Change in Reach over the trailing 3 month period
The percentage of visits to zagat.com that consist of a single pageview:
  Bounce % Change
7 day 49.30000 -4% Change in Bounce % over the trailing 7 day period
1 month 51.10000 +12% Change in Bounce % over the trailing 1 month period
3 month 48.60000 0%
Daily pageviews per user for zagat.com:
  Pageviews/User Change
7 day 4.40000 +8% Change in Pageviews/User over the trailing 7 day period
1 month 3.81000 -6% Change in Pageviews/User over the trailing 1 month period
3 month 3.88000 -3% Change in Pageviews/User over the trailing 3 month period
Daily time on site for zagat.com:
  Time on Site Change
7 day 3.16333 -6% Change in Time on Site over the trailing 7 day period
1 month 3.16167 -15% Change in Time on Site over the trailing 1 month period
3 month 3.35333 0%
Compare zagat.com to:

Learn more about Alexa Traffic Stats.

Average Load Time for Zagat.com

Average (1.491 Seconds), 53% of sites are slower.
Note: Slow sites may be penalized by search engines.

Zagat.com’s Worldwide Traffic Rank

Country
Rank
62,130
66,309
126,608

Where Visitors Go on Zagat.com

Subdomain
Percent of Site Traffic
zagat.com
100.0%

Audience Snapshot

Top Search Queries for Zagat.com


Based on internet averages, zagat.com is visited more frequently by females who have no children, are college educated and browse this site from work.
Get complete site demographics.
Query Percent of Search Traffic
1 zagat 4.25%
2 restaurant reviews 0.74%
3 zagats 0.57%
4 restaurants 0.51%
5 restaurant 0.31%
6 best restaurants in nyc 0.28%
7 restaurant guide 0.26%

 

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Search Traffic

The percentage of site visits from search engines.

Period Percent of Site Traffic
Last 30 days 39.9%
Last 7 days 42.7%
Yesterday 38.8%
 
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Search Traffic on the Rise and Decline

The top queries from search engines driving relatively more/less traffic to zagat.com in the current month than the previous month. Updated monthly.
Search Query 1 Month Increase The change in percentage of search traffic to zagat.com for each query.
1 chesapeake 0.14%
2 wok and roll 0.12%
3 restaurant reviews 0.11%
4 restaurant guide 0.08%
5 best restaurants 0.06%
6 zagat guide 0.05%
7 restaurant 0.04%
8 old saybrook ct 0.04%
9 zagat.com 0.04%
10 claim jumper menu 0.03%
Search Query 1 Month Decline The change in percentage of search traffic to zagat.com for each query.
1 zagat 0.64%
2 best restaurants in nyc 0.23%
3 chicago restaurants 0.11%
4 zagats 0.09%
5 best restaurants nyc 0.08%
6 estes park co 0.07%
7 restaurants 0.07%
8 sun valley 0.07%
9 boston restaurants 0.06%
10 five guys 0.05%


Search Advertising Metrics Highlights

Data provided by iSpionage. Visit iSpionage to discover additional information metrics for zagat.com.
Last Month Stats (Estimated)
PPC Budget $2,138 - $3,362
Last Month Clicks 2,886 - 3,585
Avg. Ad Position 2
Google PPC Keywords 374
Yahoo PPC Keywords 7


High Impact Search Queries for zagat.com

Popular queries that are relevant to this site and are actively targeted by competitors advertising on search engines. Click on queries below to discover who is advertising for these queries.
Query Query
A phrase that drives traffic to “zagat.com” from search engines. This list also includes sub-phrases that account for a high percentage of this site's search traffic broken out separately. For example, if the site receives traffic for 'buy diamond ring', 'diamond necklace', and 'diamond bracelet', the word 'diamond' might also appear in the list.
Impact Factor Impact Factor
A high value indicates that “zagat.com” is getting significant organic search traffic for queries containing these phrases, despite high advertising competition for these phrases.

Impact Factor is a combined measurement of the importance of a particular phrase to the site's search traffic and the level of search engine advertising competition (QCI). The index is on a scale of 0 to 100.

Updated Monthly
Query Popularity Query Popularity
An estimate of how frequently users search for these keywords, on a scale from 0 to 100. Higher numbers indicate higher frequencies.

Updated Monthly
QCI The Query Competition Index
QCI indicates the typical number of ads displayed for keyword searches on major search engines. A large number of ads indicates strong advertising competition for a query. The index is on a scale from 0 to 100.

Updated Monthly
zagat 13.95 46 12
restaurant reviews 9.19 36 44
restaurants 7.73 50 53
restaurant guide 3.82 33 51
chicago restaurants 3.58 32 75
boston restaurants 3.55 28 60
restaurant 3.55 57 40
baltimore restaurants 2.16 23 83
restaurant review 1.95 31 28
zagats 1.82 33 11
restaurant ratings 1.61 23 58
zagat new york 1.41 19 45
sun valley 1.34 33 67
san francisco restaurants 1.27 30 74
zagat's new york city 1.24 16 100
zagat wine 1.17 24 76
new york 1.07 60 50
zagat wine club 1.03 22 100
zagat to go 1.02 21 25
new york restaurants 0.95 29 56
chicago 0.93 57 57
best restaurants nyc 0.89 24 30
restaurants nyc 0.88 25 43
best restaurant in nyc 0.80 21 57
restaurant in nyc 0.79 5 100
restaurants reviews 0.75 17 67
restaurants in san francisco 0.73 22 80
san francisco 0.71 57 55
new york city 0.65 50 58
restaurant nyc 0.62 24 57
 

Search Engine Marketing (SEM) Activity by zagat.com

Ads for zagat.com have appeared on major search engines when people performed the queries below. Click on the queries below to discover more information.
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Search Engine Marketing (SEM) Opportunities for zagat.com

Queries that provide opportunities for this site to advertise through Search Engine Marketing (SEM) to get more traffic. They are popular queries that are relevant to the site, and have low competition in search engine marketing. Learn More

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